What our free SEO audit covers and how to use the results.
What is an SEO audit and why do I need one? +
An SEO audit is a comprehensive analysis of your website's search engine health. It identifies technical issues (broken links, slow loading, mobile problems), on-page problems (missing meta tags, poor content structure), and off-page gaps (weak backlink profile, missing citations). You need one because most websites have hidden issues that prevent them from ranking — issues you can't see without proper analysis tools. BlackCarrot's free audit covers performance, SEO, mobile usability, and security.
What does an SEO audit include? +
BlackCarrot's free website audit analyzes: page loading speed and Core Web Vitals, mobile responsiveness, SEO fundamentals (title tags, meta descriptions, headings, image alt text), security headers (HTTPS, content security policy), accessibility basics, and technical crawlability. The audit generates a real-time score with specific, actionable recommendations you can implement yourself or with our help.
How do I know if my website has SEO problems? +
Common signs your website has SEO problems: you don't appear in Google Search for your business name, you get very little organic traffic, your pages load slowly (over 3 seconds), your site doesn't look good on mobile devices, or competitors with worse services consistently outrank you. Run a free audit on BlackCarrot to get a specific diagnosis — it takes 30 seconds and requires no signup.
Are free SEO audit tools accurate? +
Free audit tools provide a good starting point but vary in depth and accuracy. Basic tools only check surface-level issues. BlackCarrot's audit tool uses the same Lighthouse and PageSpeed APIs that Google uses internally, giving you reliable scores for performance, accessibility, SEO, and best practices. For a deeper analysis including competitor research, keyword opportunities, and backlink profile, book a free 15-minute consultation with our team.
How often should I do an SEO audit? +
Run a comprehensive SEO audit at least once per quarter (every 3 months). Google updates its algorithm regularly, and your website changes over time — new pages, updated plugins, changing server performance. A quarterly audit catches issues before they damage your rankings. After major website changes (redesign, platform migration, new pages), run an audit immediately. BlackCarrot clients get continuous monitoring as part of their SEO packages.
What is AI visibility and why does it matter for SEO? +
AI visibility (also called GEO — Generative Engine Optimisation) measures whether your brand appears in AI-generated search results from ChatGPT, Perplexity, Google AI Overviews, and similar tools. If AI assistants don't mention your business, you're invisible to a growing share of search traffic. BlackCarrot's audit includes an AI visibility check powered by Gemini grounded search — so you know exactly where you stand.
Can I download my audit results as a PDF? +
Yes. After every audit, a Download PDF Report button appears below the results. The report includes all 13 criteria scores, AI visibility findings, and actionable recommendations — ready to share with your team or clients.
What are audit block packages and how do they work? +
Audit block packages are one-time credit bundles: Explorer (10 audits, GBP 16), Growth (50 audits, GBP 42), and Agency (200 audits, GBP 85). Credits never expire and there is no subscription. Buy once, use whenever you need. Free users get 1 audit per day without signing in, or 3 per day after a free sign-in.
